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Old 03-18-2013, 12:13 PM   #3
MuddyMike
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Join Date: Feb 2011
Location: Temecula, CA
Posts: 111
i'll give you comments from the jaded eyes of a web developer...

it's tough to compare without seeing them side by side, but from what I remember, this version is a lot easier to read and use.

- pages load fast, that's nice.

- some of the category descriptions are pretty wordy. (i.e. accessories & electronics) i'm thinking less than 1% of the users will read through that stuff and it's taking up all the space above the fold. everyone will just scroll & scroll over that stuff to get to the products. a short summary with links off to pages with all the additional info might be more effective. then at least i'd expect that i'm going somewhere to read some info on accessories and electronics.

- similar comment for the store front. that's a lot of valuable space big blocks of text are taking up.

- you have categories for bait tanks, and bait tank parts, but there are lots of bait tank parts in the bait tanks category.

- contact info is placed well throughout the site.

- search seems pretty accurate, and fast.


overall, it's a pretty good user experience.
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